BusMan News – self-driving cars

BusMan News – self-driving cars

In Detroit motor show, big companies combine new technology and everyday cars into one innovative car. 23% of the young generation drive less than they used to, this is because to the technology of today. Young adults rather message or video chat with their friends than to drive from A to B. Dieter Zetsche (Boss of Mercedes) says that the future of cars is smartphone and car into one.

Many leading car companies (Mercedes, Audi and Ford) are investing in new innovative cars that use more technology than ever before. BBC states that by 2020 the percentage of cars using Internet will rise from 10% to 90 % according to the group Machina. There is a huge +competition between the technology giants, such as Google and Apple, and between leading car companies such as Mercedes and Audi.

The self-driving cars combine all 5main topics; Change, Innovation, Ethics, Globalization and Strategy.

It is a change because in the world since it something new that has never been done before. It is a self-driving car that can change the world of cars and driving, it opens new opportunities such as driving even when you’re drunk or when you are blind. Any body can drive now and can be easily transported from A to B; especially the handicapped people finally have a chance to drive on their own without having to ask people to drive them.

The self-driving car is a innovation since it is a big improvement to many businesses and it is a new generation of an existing product. Less services have to be used now such as Taxis because you can drive even when your blind or under the influence.

The self-driving car is very ethically since it helps the general public; it enables handicapped people to finally drive around the city safely and fell contributed to the general public.

The self-driving car is globalization the world of driving; if everyone uses this kind of car there will be less accidents and happier people.  It creates new opportunities to the general public, it develops the world on an international scale because people are now able to work while sitting in a car or even spend time with their children. People can spend more time with their family and on their work, which can create even more options.

The self-driving car is a new strategy to make cars more attractive to the general population, especially to the younger generation because there are 23% less car drivers than in then there used to be. This is invention is combining the iPhone and car into one object which attracts most young adults. 

BusMan news - Volvic

BusMan News 

 

Volvic is a water company; it grew because of the modern technology. It brought them a lot of advantages one of them is marketing. Because of modern technology and social media it is much easier to raise global awareness for your company. v and other old companies used to use local radio, cars with billboards or prospects that spread all around the city. This was not as affective because only 10% of the people who saw these advertisements were interested, and it was only talking to a limited amount of people. Now a days you can attract a large amount of people to your company and this only by a few clicks, which is perfect for starting and already existing companies. Social media made it easier for business to start and to set up because you can easily advertise your product by not even spending much time and money. If you talk to a larger amount of people the probability of finding a sponsor will be a lot higher and also finding stakeholders will be easier. Volvic can easily sell their product all around the world because they can even buy it over the Internet and also it is available in the super market all over the world. A marketing expert, who has studied advertising for forty years, believes the future of Internet advertising depends on improvements in technology. "We won't really understand the full potential of Internet advertising until broadband service reaches more consumers.” Advertising using technology safes time, which can be used to produce or work on other areas of the company. You can reach customers with Internet advertisement within seconds which can make the difference of a person buying your or a different product. Advertising using technology also creates new opportunities such as contracts with other businesses or expanding internationally. Volvic really become famous and known since 2008 because they could advertise their product to a huge amount of people. A lot of people started to try out Volvic and they liked it a lot and this is why Volvic is one of the best water sellers.

This change has helped our world because now we can get most things we want and this easily and without any stress. This is also a development of our world because now counties can gain recognition and therefore can be developed. If people are aware of a country and the things it has they are likely to travel there and spend money there as well which can develop a country immensely. Small businesses such as my dad has can really benefit from online advertisement.